Published May 05, 2023
Discover the Best of Rajasthani Culture: An Introduction to Chokhi Dhani Group
“Chokhi Dhani” is a name that has become synonymous with “Rajasthani culture and heritage.” Established in 1990 in Jaipur, Chokhi Dhani began as an ethnic village that aimed to promote the local heritage and culture of Rajasthan. Over the years, it has evolved into the famous Chokhi Dhani Group, which operates and franchises an extensive list of top hotels and luxury resorts in India, Europe, and the Middle East.
The brand has also ventured into handicrafts and FMCG e-commerce segments under the brands Kalagram and Chokhi Dhani Foods respectively.
The journey of the Chokhi Dhani Group has been nothing short of remarkable. Under the stellar supervision of Chairman Mr. Gul Vaswani and Managing Director Mr. Subhash Vaswani, the brand has become one of the leading hospitality and e-commerce brands to promote the true essence of India’s rich culture, heritage, and traditions in all its endeavours.
In this blog post, we will take you on a journey through the various properties of the Chokhi Dhani Group and explore the brand’s legacy.
Chokhi Dhani Village & Fair, Jaipur
Since its establishment in 1990, Chokhi Dhani ethnic village has been paying tribute to the cultural and spiritual heritage of Rajasthan. Every corner of this village-themed fair and restaurant is adorned with authentic Rajasthani elements, from the hut-shaped infrastructures to the intricately designed mandala mud walls.
Visitors can immerse themselves in a variety of traditional activities while indulging in the rich and flavourful Rajasthani delicacies served in the indigenous style. As the flagship property of the Chokhi Dhani Group, this unique village continues to captivate tourists and locals alike with its authentic depiction of the Rajasthani village lifestyle.
Chokhi Dhani Ethnic Resort, Jaipur
The Chokhi Dhani Group’s next venture was the Chokhi Dhani Ethnic Resort in Jaipur, which was established in 1994. This 5-star deluxe ethnic resort is the ultimate vacation and wedding destination. The resort’s timeless heritage architectural structures and lush-green landscapes provide a perfect blend of rural and royal Rajasthan. The resort’s aesthetic design and luxurious amenities make it a perfect place for travellers who are looking for a serene retreat.
Chokhi Dhani Village Fair & Resort, Indore
In 1997, the Chokhi Dhani Group launched another establishment in Indore, which was the Chokhi Dhani Village Fair & Resort. The resort and village are decorated with era-reminiscent furnishings, illuminating lamps, and earthen lanes that replicate a traditional Rajasthani village. Chokhi Dhani Indore brings the vibrant culture of Rajasthan to life, offering guests an immersive experience that celebrates the region’s rich heritage and culinary traditions.
Pink Pearl Water Park & Fun City, Jaipur
Since its establishment in 1997, Pink Pearl Water Park and Amusement Park has been a paradise for thrill-seekers and adventure enthusiasts. Fun City, as it is popularly known, offers a variety of exhilarating activities and experiences that are sure to keep visitors entertained throughout the day. This park has everything from spine-tingling water slides to adrenaline-pumping water activities. And when you’re ready to unwind, the Pink Pearl Hotel awaits you with its luxurious rooms, modern amenities, and delectable cuisines.
Chokhi Dhani Desert Camp, Jaisalmer
Founded in 2009, The Chokhi Dhani Desert Camp and Campside Village is a magnificent desert oasis that will leave guests mesmerized. Nestled amidst the golden dunes of Rajasthan, this village-themed campsite promises a truly unique and unforgettable experience. It features luxurious tents and modern amenities, offering an intimate and comfortable stay amid the desert. Guests can indulge in a range of activities such as camel safari, cultural perfo rmances, and traditional Rajasthani cuisine, making it the perfect destination for an unforgettable desert adventure.
Chokhi Dhani Palace Hotel, Jaisalmer
Established in 2010, this leading luxury four-star hotel is the epitome of grandeur and magnificence. The Palace Hotel boasts state-of-the-art facilities, double occupancy luxury rooms and suites that are designed to provide you with the utmost comfort and luxury. The hotel features a grand conference room for important business meetings, a large swimming pool to relax and unwind in, and world-class hospitality that will leave you feeling pampered and rejuvenated. The hotel also offers an array of royal cuisines of Rajasthan, which are sure to tantalize your taste buds. With its regal furnishings and relaxing ambience, the Palace Hotel is the ultimate destination for a royal getaway.
Chokha Punjab, Jaipur
Established in 2011, Chokha Punjab is a vibrant and bustling Punjabi-themed village that invites visitors to experience the true essence of Punjabi culture. Beautiful earthen lanes lead you through a vibrant world of lively Punjabi music, children giggling while playing traditional games, the tantalizing aroma of authentic Punjabi cuisine, and much more. Take a ride on the train or opt for a leisurely bullock cart ride as you immerse yourself in the rich cultural tapestry of Punjab. With a wide range of fun-filled activities and delicious food, Chokha Punjab is the perfect place to experience the vibrant culture and warm hospitality of Punjab.
Chokhi Dhani Village & Fair, Panchkula
In 2012, a Rajasthani village-themed fair and restaurant was opened in Panchkula. It has a unique charm of its own, with mud-plastered walls, mud huts, and decorated walls that transport you to the world of Rajasthan. The traditional Rajasthani folk music and puppetry shows are a treat to the ears and eyes. You can shop for traditional handicrafts, crafted by local artisans or take a camel ride to explore the rustic beauty of Rajasthan. And of course, no visit to Chokhi Dhani is complete without savouring the delectable Rajasthani cuisine, prepared with age-old recipes and served in a truly indigenous style.
Chokhi Dhani Kalagram
Kalagram is the brainchild of Chokhi Dhani and was established in 2012. It is a CSR initiative by Chokhi Dhani to help local artisans preserve the heritage of India. This art and crafts hub consists of a vast collection of traditional and contemporary jewellery, intricate boxes, beautiful vases, stunning accessories, ornate sculptures, and unique home décor items in every size and colour imaginable.
Chokhi Dhani Village & Fair, Sonipat
This Rajasthani village was founded in 2013 and is one of the best tourist destinations in India. The property captures the essence of Rajasthan’s vibrant culture through traditional puppetry shows, magical performances, and camel rides. Visitors can explore the charming village architecture and enjoy an array of cultural activities and games. But the highlight of the visit is the mouth-watering Rajasthani cuisine served with authentic hospitality.
Chokhi Dhani Foods, Jaipur
Established in 2014, Chokhi Dhani Foods is a unique brand that combines the traditional flavours of Rajasthan with modern convenience. The range of packaged foods, featuring ready-to-eat vegetable curries, rice dishes, combo meals, desserts, and more, is created using time-honoured recipes from the royal kitchens of Rajasthan. With a commitment to international quality standards, Chokhi Dhani Foods brings the rich heritage of Rajasthan to kitchens around the world, making it easy for anyone to savour the authentic taste of India.
Chokhi Dhani London
The Chokhi Dhani Group’s next venture was Chokhi Dhani London, which was established in 2018. This Rajasthani-themed fine dining restaurant and lounge presents a luxurious pan-Indian cuisine that encompasses both the native-pastoral and royal life of the land of the Kings (Rajasthan).
A distinctive fine-dining experience, displaying an extensive range of artworks to promote the traditional art and culture of India makes Chokhi Dhani, London one of the best restaurants in London. The menu features a range of delectable dishes that showcase the rich and diverse culinary heritage of India. Guests can also indulge in a wide selection of signature cocktails and mocktails at the lounge. You can also purchase local Indian handicrafts from this Indian restaurant.
Chokhi Dhani, Dubai
Established in 2022, this authentic Rajasthani-style open-air dining experience is a feast for the senses, showcasing the rich culture, heritage and cuisine of Rajasthan. With stunning views of the Al Seef Creek, Chokhi Dhani invites you to immerse yourself in the vibrant atmosphere of Rajasthan, with live music, dance performances and a tantalizing selection of Rajasthani dishes. Take home a piece of Rajasthan with you by browsing the handcrafted items available for purchase.
Chokhi Dhani Foods, UAE
Established in 2022, the Chokhi Dhani Foods Stores in UAE is another venture of the Chokhi Dhani Group. These stores offer a one-stop-shop for all things desi, from Chokhi Dhani Foods’ products that fuse Indian taste with international quality standards to Kalagram’s handcrafted items inspired by various Indian art forms.
The store’s collection includes ready-to-eat curries, frozen food, instant mixes, pickles, sauces, and authentic Rajasthani cuisine. Besides food items, the store also offers a diverse range of Indian household essentials, home decor, furnishings, accessories, and utility items that bring people one step closer to home away from home.
The Chokhi Dhani Group’s journey to global recognition is a testament to the rich culture and heritage of Rajasthan, which has now been embraced and appreciated by people across the world. From its humble beginnings in 1990 to its current status as a globally recognized brand, the Chokhi Dhani Group has consistently delivered authentic Rajasthani experiences through its various ventures, be it the village fair, the fine-dining restaurants, or the retail stores.
The Group’s commitment to preserving the traditions and culture of India while providing a modern, world-class experience has been the key to its success. With its expanding global footprint, the Chokhi Dhani Group looks forward to continuing to bring the colours, flavours, and vibrancy of Rajasthan to the world.